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As the attention span gets shorter and shorter, marketers are realizing that getting the attention of their core demographic is getting more and more difficult.  Social Media is a crowded place.  As Social Media Managers we are constantly trying to get people’s attention so they will “Click”, “Follow”, and “Like” whatever page we are pushing[…]

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Employee engagement is one of those HR terms that companies use when they are measuring the output from their employee’s.  What types of behavior the employee exhibits in order to be successful and therefore make the company more profitable. Traditionally this was studied by looking at the following: Behavior – meaning they worked late to[…]

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To some social media seems like this mysterious way of marketing via the internet.  But its really very simple.  The goal of social media is to engage your current customers and your potential customers in an online form.  Depending on your type of business this can take many different forms. The word being  thrown around[…]

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If you are launching a product, a service, a website, or a company you need to look at Social Media. To a lot of people and businesses, especially small businesses and start ups Social Media can seem overwhelming. Most small business owners are not sure where to start, and think that its just about putting[…]

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